The festivity in honour of the saint after which the island is named (St. George) takes place on 23 April. In the municipality of Velas, the celebrations include a procession, musical shows and exhibitions.
The Semana Cultural das Velas (Velas Cultural Week) enlivens São Jorge Island, as well as the other “triangle islands,” during the month of July. Its programme comprises lectures, conferences, a book fair, nautical events, musical shows, a cuisine fair, in short, appealing events for every taste, turning Velas into a quite lively place. In the same month of July, Calheta suggests the Festival de Julho (July Festival), a festival full of ethnographical parades, popular music, sports events and exhibitions.
The processions that occur in several fajãs embody the religious devotion, holding hands with folk festivities where popular songs are played in the traditional guitar called viola da terra.
The Holy Ghost festivals mobilise people from the island and from the outside and take place between May and September as in the other islands.